00381nam a2200133Ia 4500008004100000041000800041082001500049100004100064245004700105250000800152260005400160300001200214999002100226231228s2009 xx 000 0 und d aeng a658.8bPET aPETER (Paul J.)/ DONNELLY (James H.) aMarketing Management: Knowledge and Skills a9th aNew YorkbMcgrawhill International New Yorkc2009 aiv, 782 c1093249d1093249