00293pam a2200109 a 4500020000500000041000500005082002800010100001500038245006000053260005600113300001400169  c  h  a658.79999999999995bKOT  aKotler, P.  aA Framework For Marketing ManagementhTextual Documents  aNew DelhibPearson Education [Addison Wesley]c2003  aXX/363/PB