TY - BOOK AU - SCHIFFMAN LEON.G AU - S.RAMESH KUMAR AU - WISENBLIT JOSEPH TI - CONSUMER BEHAVIOR SN - 978-93-530-6983-4 U1 - 658.8342/SCH PY - 2025/// CY - NEW DELHI PB - PEARSON INDIA EDUCATION SERVICES PVT.LTD KW - MBA ER -