CLOW K.E.,BAACK D., <br/><br/>
INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATIONS  Textual Documents 

 - NEW DELHI  PRENTICE-HALL OF INDIA PVT LTD  2002 
 - XXVI+638 
<br/><br/><label>ISBN: </label>81-203-2156-1   
<br/><br/><label>Dewey Class. No.: </label>659.1  / CLO/BAA