00359pam a2200133 a 4500020002400000041000500024082001500029100001900044245007600063250000900139260004300148300000900191653002500200  a978-81-317-6330-8c  h  a658.8bVIT  aVitale Robert.  aBusiness to Business Marketing Analysis and PracticehTextual Documents  a1st.  aDelhi:bPearson Education Inc.,c2011.  a512.  aMarketing Management