Zeithaml.V.A. <br/><br/>
Sercies Marketing  Textual Documents 

 - 6th ed /   2013. 
 - New York  McGraw-Hill Higher Education 
 - 711. 
<br/><br/><label>ISBN: </label>978-1-25-902681-2   
<br/><br/><label>Subjects--Index Terms: </label>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.801 5  / ZEI