GUPTA A.K. <br/><br/>
MARKETING MANAGEMENT [RAMASWAMY V.S./NAMAKUMARI S.] 

 - 2 2001 
 - NEW DELHI  MACMILLAN INDIA PUBLICATION NEW DELHI   
 - 625 
<br/><br/><label>Subjects--Topical Terms: </label><br/>DSBM