"RIES AL.," <br/><br/>
POSITIONING: THE BATTLE FOR YOUR MIND 

 - 0 
 - NEW DELHI  TATA MCGRAW HILL PUBLISHING COMPANY  2003 
 - NULL 
<br/><br/><label>ISBN: </label>0-07-053375-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>"ADVERTISING & PUBLICE RELATIONS,ADVERTISING"
<br/><br/><label>Dewey Class. No.: </label>659.1 RIE.