00326pam a2200121 a 4500020000500000041000500005082001200010100003200022245008300054250000800137260004700145300001200192 c h a658` 27 aKORNBERGER (Martin)eauthor aBrand Society: How brands transform management and lifestylehTextual Document a1st bCambridge University Press New Delhic2011 aix, 300