00329pam a2200121 a 4500020000500000041000500005082001400010100005200024245005800076250001300134260005200147300000800199  c  h  a658.834 2  aHOYER (Wayne D.)/ MACINNIS (Deborah J.)eauthor  aConsumer Behavior: A Marketers ToolhTextual Document  a1st Rep.  bCengage Learning India Pvt. Ltd New Delhic2011  a634