00289pam a2200109 a 4500020000500000041000500005082001400010100002700024245006200051260005300113300001300166  c  h  a658.834 2  aASSAEL (Henry)eauthor  aConsumer Behavior: A Strategic ApproachhTextual Document  bBiztantra an imprint of Dreamtech Press- -c2009  avii, 673