SIRGY (Joseph M.)/ RAHTZ (Don R.) <br/><br/>
Integrated Marketing Communications: A Strategic Approach  Textual Document 

 - 1st Rep. 
 -  Cengage Learning India Pvt. Ltd New Delhi  2008 
 - 362 
<br/><br/><label>ISBN: </label>  
<br/><br/><label>Dewey Class. No.: </label>658.8