DHOLAKIA/ KHURANA/ BHANDARI/ JAIN <br/><br/>
Marketing Management Cases and Concepts  Textual Document 

 -  MacMillan India Ltd New Delhi  1997 
 - ix, 643 
<br/><br/><label>ISBN: </label>  
<br/><br/><label>Dewey Class. No.: </label>658.8