00418pam a2200145 a 4500 658.802 RAMASWAMY (V.S.)/ NAMAKUMARI (S.) author Marketing Management, Planning, Implementation and Control Global Perspective Indian Context Textual Document 5th MacMillan India Ltd New Delhi 2015 vii, 788 6723 836128 836128 0 0 0 0 General IMD IMD 2016-02-08 Variety Books Publishers Distributors 596.25 0 658.802 IMD-26PB0018088 2023-08-17 00:00:00 2 2023-08-17 BK 0 0 0 0 General IMD IMD 2016-02-08 Variety Books Publishers Distributors 596.25 0 658.802 IMD-26PB0018087 2023-08-17 00:00:00 1 2023-08-17 BK