00308pam a2200121 a 4500020000500000041000500005082001400010100002900024245005700053250001400110260005400124300000800178 c h a658.4`012 aSINGH (Narendra)eauthor aStrategic Management and MarketinghTextual Document a2nd Rev.  bHimalaya Publishing House Mumbai, New Delhic2006 a353