00323nam a2200133Ia 4500008004100000041000800041082001000049100001700059245003300076260004500109300000800154365000800162999001900170231011s9999    xx            000 0 und d  aeng  a657.3  aRyans Adrian  aBeating Low Cost Competition  bWiley India Private Ltd. New Delhic2010  a255  b227  c898837d898837