00283nam a2200085Ia 4500008004100000041000800041100002100049245005800070260006900128231129s2005    xx            000 0 und d  aeng  aSubrolo Sengupta  aBrand Positioning Stratgi's For Competitive Advantage  aTata Mc Graw- Hill New DelhibTata Mc Graw- Hill New Delhic2005