00307nam a2200097Ia 4500008004100000041000800041082002100049100002000070245005000090260006900140231129s2007    xx            000 0 und d  aeng  a658.83420973/HAW  aDel. L. Hawking  aConsumer Behavior Building Marketing Strategy  aTata Mc Graw- Hill New DelhibTata Mc Graw- Hill New Delhic2007