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ARENS W. A., . (2005). COMTEMPORARY ADVERTISING. NEW YORK: MCGRAW-HILL INTERNATIONAL BOOK CO.
ARENS W A, . 2005. COMTEMPORARY ADVERTISING. NEW YORK: MCGRAW-HILL INTERNATIONAL BOOK CO.
ARENS W A, . COMTEMPORARY ADVERTISING. NEW YORK: MCGRAW-HILL INTERNATIONAL BOOK CO. 2005.
TextOriginal language: Publication details: NEW YORK MCGRAW-HILL INTERNATIONAL BOOK CO 2005Description: 614ISBN: 
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