000 00320nam a2200121Ia 4500
008 231228s1996 xx 000 0 und d
041 _aeng
082 _a658.8
_bBAT
100 _aBATRA (G.S.)
245 _aMarketing Management .,.,
260 _aNew Delhi
_bAnmol Publications Pvt Ltd New Delhi
_c1996
300 _a309
999 _c1081101
_d1081101