000 00341nam a2200133Ia 4500
008 231228s2002 xx 000 0 und d
041 _aeng
082 _a658.8
_bFER
100 _aFERRELL (O.C.) / LUCAS (H)
245 _aMarketing Strategy
250 _a2nd
260 _aMumbai
_bThomson South-Western Mumbai
_c2002
300 _aXXVI,469
999 _c1088181
_d1088181