000 00327pam a2200133 a 4500
020 _a0-8442-3593-8
_c
041 _h
082 _a658.003
_bHEI
100 _aHEIBRUNN J.,
245 _aMARKETING ENCYCLOPEDIA
_hTextual Documents
260 _aCHICAGO
_bAMERICAN MARKETING ASSOCIATION
_c1995
300 _aX+348
930 _a6103
999 _c125574
_d125574