000 00354pam a2200133 a 4500
020 _c
041 _h
082 _a658
_bSEN
100 _aSENGUPTA S.,
245 _aBRAND POSITIONING: STRATEGIES FOR COMPETITIUE ADVANTAGE
_hTextual Documents
260 _aNEW DELHI
_bTAT MCGRAW-HILL BOOK PUBLUISHING CO LTD
_c1990
300 _aXIX+299
930 _a6776
999 _c126240
_d126240