000 00348pam a2200133 a 4500
020 _a81-7554-233-0
_c
041 _h
082 _a658.8
_bSMI/TAY
100 _aSMITH P.R.,TAYLOR J.,
245 _aHAND BOOK OF MARKETING COMMUNICATIONS
_hTextual Documents
260 _aNEW DELHI
_bKOGAN PAGE PVT LTD.
_c2003
300 _aXIII+640
930 _a12396
999 _c131823
_d131823