000 00350pam a2200157a 44500
008 230405s1996 xxu||||| |||| 00| 0 eng d
041 _aENG
100 _aM.N.Mishra
245 _aSales Promotion and Advertising Management
250 _a1
260 _a
_bHPH
_c1996
300 _a355p,22cms
440 _a90
690 _aIMRDA
906 _a827
999 _c253686
_d253686