000 00337pam a2200157a 44500
008 230405s2011 xxu||||| |||| 00| 0 eng d
041 _aENG
100 _aAlice m
245 _aKellogg on Branding
250 _a1
260 _a
_bWiley india pub
_c2011
300 _a334p,23cm
440 _a449
690 _aIMRDA
906 _a5096
999 _c257955
_d257955