000 00359pam a2200133 a 4500
020 _c
041 _h
082 _a659.1
100 _aSENGUPTA (Subroto)
_eauthor
245 _aBrand Positioning Strategies for Competitive Advantage
_hTextual Document
260 _bTata McGraw-Hil Publication Company Limited . Delhi
_c2003
300 _a299
930 _a844
999 _c820058
_d820058