000 00322pam a2200133 a 4500
020 _c
041 _h
082 _a658.8` 27
100 _aPATI (Debashis)
_eauthor
245 _aBranding Concepts and Practicess
_hTextual Document
260 _bMacMillan India Ltd New Delhi
_c2007
300 _aviii, 212
930 _a855
999 _c820069
_d820069