000 00296pam a2200133 a 4500
020 _c
041 _h
082 _a658.8` 27
100 _aAAKER (David)
_eauthor
245 _aBulding Strong Brand
_hTextual Document
260 _bThe Free Press New York
_c2002
300 _a698
930 _a894
999 _c820108
_d820108